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Blum Newsletter

Rebecca Nguyen avatar
Written by Rebecca Nguyen
Updated over a month ago

About Blum Newsletter

Blum Newsletter lets you collect customer email addresses so you can send updates, promotions, and announcements.

This is a powerful section for building relationships with your customers and driving sales.

Newsletter can be added to:

  • Homepage: Capture first-time visitors

  • Footer: Collect subscribers site-wide

  • Landing pages: Promotions or campaigns

Newsletter section preview dynamically adapts to viewport size

Access Blum Newsletter

  1. Go to Online Store → Themes

  2. Click Customize

  3. Choose the page (Home, Page, or Footer)

  4. Click Add section

  5. Select Newsletter

Adds a newsletter signup block to your page so visitors can subscribe with their email.

Edit General

You can change the color scheme for this section by selecting the scheme here. To change the theme color, please go to Theme settings > Colors.

To set up the Mask overlay opacity, adjust the slider, choose Mask overlay, and Text overlay.

You can also adjust the Section subheading, Section heading, and ​​Section description for the section by entering content on the text fields.

Heading & Text Content

  • The main heading introduces the newsletter

  • The description text explains why users should subscribe

What visitors see

  • Heading appears above the email field

  • Text appears directly under the heading

Edit Layout

You can set up Content alignment to the Left or Center.

Next, You can enable ‘Remove padding top‘ and ‘Remove padding bottom‘ to delete the spacing at the top and bottom between the section and the elements inside it.

Edit Image

To add the image, click Select image > Add image > Hit Save. You can also explore free images from the library.

Edit Prominent Badge

The Prominent Badge of this section has the same setting with the Blum Icon With Text Section.

You can set up these settings for the Prominent badge:

  • Text: You can enter the name on the field

  • Color scheme: Main accent or Extra accent

  • Position: Left or Right

  • Shape: Star, Diamond or Asterisk

Button Settings

The button submits the email address.

What visitors see

  • Button appears next to or below the email field (responsive)

  • Button text is your call-to-action

Recommended button text

  • “Subscribe”

  • “Join our newsletter”

  • “Get updates”

Edit Newsketter Theme Default Content

You can configure system notification content for email label, success/error mesages, button lable, etc. by navigating to Online Stores > Themes > Click to three dots next to "Edit theme" > "Edit default theme content" and Search for "Newsletter"


Frequently Asked Questions

Why Are Blum Newsletters Important to Shopify Store?

Newsletters are powerful, as it helps sellers to communicate directly with your prospects and customers in the most personalized way.

Where Should I Pace Blum Newsletters?

In the end of an homepage, right side-bar or in interesting articles, so customers could subscribe to your store blog.

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